The Master of Science degree in Merchandising offers an integrated program of study that prepares students to become leaders in global industry as well as scholars in higher education.

Graduate opportunities

Technology is changing the way we do business. By pursuing a master's degree in Merchandising at the University of North Texas, you will develop the transformational skills needed for career success in the 21st century.

We offer coursework leading to a Master of Science degree or a graduate academic certificate in Digital Retail Merchandising. Both programs can be completed entirely online.

Graduate coursework includes research methods and applications, merchandising strategies, international sourcing, managing customer experiences, digital retailing and digital channel strategies. Our curriculum teaches you how to solve complex problems, create new opportunities in competitive markets and understand the many components that support a successful, consumer-driven business venture. It also integrates your educational experience and research with merchandising concepts and strategies.

Opportunities abound

Many of our faculty members have been internationally recognized for their research and teaching by the American Textile Manufacturers Institute, the International Textile and Apparel Association, the American Collegiate Retailing Association, and the European Institute of Retailing and Services Studies, among others.

As you progress through the program, you may work with a faculty member on funded, cutting-edge research projects such as:

  • Customer experience in the marketplace
  • Lifestyle and ethnic influences on purchase motivations and product satisfaction
  • Mobile commerce applications
  • Multichannel retailing
  • Sustainable retailing

Our students often present research or test their merchandising knowledge at regional, national and international events. Annual merchandising study tours to New York, China/Hong Kong and London/Paris are offered.

Outstanding student resources

Excellent networking, internship and employment opportunities are available because of the university's close proximity to leading merchandising, apparel and home furnishing companies. Our graduates have worked for Fossil, JC Penney, Neiman Marcus, Nordstrom, Michaels, Target and Zale Corp.

UNT provides a wide variety of services exclusively to graduate students, including the Graduate Student Writing Support office and the Office of Research Consulting.

The Toulouse Graduate School® offers several professional development workshops, including a Thesis and Dissertation Boot Camp. Many of the workshops are available online for your convenience.

The Department of Merchandising and Digital Retailing provides one of the nation's most well-known, comprehensive degrees. Our recognitions include the American Textile Manufacturers Institute Award for Excellence in innovative and exemplary programs and research.

Attending UNT

Admission requirements

You must meet the admission requirements for the graduate school and the Merchandising program. The graduate school requirements are outlined on the grad school website. You'll need to submit the following items to the College of Merchandising, Hospitality and Tourism's graduate programs coordinator:

  • Essay addressing your related work experience, primary career objectives and how this degree will assist with your career goals
  • GRE or GMAT scores
  • Three letters of recommendation from employers or former faculty members
  • Résumé

Degree requirements

Research Track (33 credit hours)

  • 3 credit hours of a merchandising core course
  • 12-18 credit hours of merchandising courses
  • 6 credit hours of research courses
  • 0-6 credit hours of electives in a related area
  • 6 credit hours of thesis research
  • Complete and defend a thesis and submit for approval

Professional Track (30 credit hours)

  • 3 credit hours of a merchandising core course
  • 15-21 credit hours of merchandising courses
  • 3 credit hours of research courses
  • 0-6 credit hours of electives in a related area
  • 3 credit hours of a Problem in Lieu of Thesis course
  • Complete and defend Problem in Lieu of Thesis project

Course descriptions and more information about degree requirements are available at the UNT catalog website.

Financial assistance

We sponsor many scholarships to help you pursue your graduate degree. Applications for teaching assistants and teaching fellows are available from the dean's office in the College of Merchandising, Hospitality and Tourism.

New graduate students who've participated in Ronald E. McNair post-baccalaureate programs are eligible for McNair fellowships. Contact the graduate school for information about McNair fellowships and other financial aid opportunities or visit the grad school website.


Lynn Brandon, Associate Professor; Ph.D., Virginia Polytechnic Institute and State University. Lifestyle merchandising in home furnishing and apparel products; purchase behavior and evaluative criteria in home furnishings and apparel products.

Christy A. Crutsinger, Professor and Vice Provost for Academic Affairs; Ph.D., Texas Woman's University. Retail industry recruitment and retention; merchandising strategies; adolescent consumer behavior; curriculum development, delivery and assessment; faculty vitality and job satisfaction.

Judith C. Forney, Professor; Ph.D., Purdue University. Consumer experience management; consumer behavior across channels; retail value equation.

Hae Jung Kim, Professor; Ph.D., Ewha Womans University (South Korea). Brand experience; retail workplace experiences; digital engagement.

Jiyoung Kim, Associate Professor and Merchandising and Digital Retailing Graduate Coordinator; Ph.D., Ohio State University. Consumer behavior in online retailing context; cross-cultural comparison of consumer online shopping behavior; sustainable retailing.

Tammy Kinley, Professor; Ph.D., Texas Tech University. Garment size issues; vanity sizing; body image and self-esteem; shopping behavior.

Dee K. Knight, Associate Professor; Ph.D., Texas Woman's University. Consumer experiences across channels; social commerce; consumer behavior; retail internationalization.

Sanjukta Pookulangara, Professor and Chair of the Department of Merchandising and Digital Retailing; Ph.D., University of Missouri. Emerging technologies; consumer behavior; multichannel retailing; social media.

Bugao Xu, Professor; Ph.D., University of Maryland at College Park. 3-D imaging technology; digital modeling; apparel pattern customization; deep learning applications in retailing.

Kiseol Yang, Associate Professor; Ph.D., University of Tennessee. Consumer mobile services adoption behavior; designing effective mobile shopping service/digital retailing functions; cross-cultural research focusing on effects of consumer values on behavioral intentions; multi-channel retailing.