Major in Journalism

Following is one suggested four-year degree plan. Students are encouraged to see their adviser each semester for help with program decisions and enrollment. Some requirements may have changed because the University Core Curriculum was being revised at the time this catalog went to press. Contact a degree program adviser.

BA with a Major in Journalism
Advertising Concentration pdf

FRESHMAN YEAR

FALL HOURS

ENGL 1310, College Writing I 3

JOUR 1210, Survey of Mass Communication14 3

MATH 1100, College Algebra4 3

PSCI 1040, American Government 3

CSCI11,16 3

Wellness11 3

Total 18

SOPHOMORE YEAR

FALL HOURS

ENGL 2210, World Literature I 3

HIST 2610, United States History to 186512 3

JOUR 2310, Newspaper Reporting and
Writing 4

Natural Science9 4

Visual and Performing Arts 3

Total 17

JUNIOR YEAR

FALL HOURS

JOUR 4040, Advertising Media and Marketing 3

LANG 2040, Foreign Language
(intermediate)3,16 3

JOUR (advanced)45 3

Laboratory Science (choice)9 4

Minor43, 44 3

Total 16

SENIOR YEAR

FALL HOURS

JOUR 4060, Case Studies in Advertising 3

Free Elective (advanced)16 3

Free Elective (advanced)16 3

Minor43, 44 3

Minor (advanced)43, 44 3

Total 15

FRESHMAN YEAR

SPRING HOURS

ENGL 1320, College Writing II 3

JOUR 2010, Principles of Advertising 3

MATH 1600, College Math with Calculus5 5

PSCI 1050, American Government 3

Understanding of Ideas and Values17 3

Total 17

SOPHOMORE YEAR

SPRING HOURS

ENGL 2220, World Literature II6 3

HIST 2620, United States History Since 186512 3

JOUR 2020, Advertising and the Creative
Process 3

JOUR 3010, Advertising Sales and Promotion 4

Physical Science9 4

Total 17

JUNIOR YEAR

SPRING HOURS

ECON 1110, Principles of Macroeconomics 3

JOUR 4050, Advertising Copywriting 3

LANG 2050, Foreign Language
(intermediate)3,16 3

JOUR (advanced)45 3

Minor43, 44 3

Total 15

SENIOR YEAR

SPRING HOURS

JOUR 4070, Advertising Campaigns 3

Free Elective (advanced)16 3

Free Elective (advanced)16 2

Minor (advanced)43, 44 3

Minor (advanced)43, 44 3

Total 14

Actual degree plans may vary depending on availability of courses in a given semester.
Some courses may require prerequisites not listed.
See Arts and Sciences notes in supplement booklet for footnotes.

Supplemental Information for the Advertising Concentration

1. Required journalism courses are JOUR 1210, 2010, 2020, 2310, 3010, 4040, 4050, 4060 and 4070, and two courses from 2700, 4055, 4800, 4200, 4420, 4620 and 4850. (Check with departmental adviser).

2. Students must take at least 18 hours in the College of Business Administration, including MKTG 3650 and 4120, MGMT 3820, plus 9 hours approved by the Department of Journalism.