Hotel Operations Certificate

the economic, socio-cultural, and environmental effects of tourism on a destination. Introduction to the different components of the travel and tourism industry with a particular focus on examples of high and low sustainability practices in each industry, using case studies from around the world as illustrations.

Introduction to managing resorts and private clubs. Emphasis on needs assessment, planning and development, marketing, hiring, staff evaluation and management, legal issues, and financial management.

Comprehensive analysis of theories and strategies of revenue management that directly affect operations in the hospitality industry, such as strategic pricing, demand forecasting, data analysis, inventory management and distribution channel management. Application of revenue management techniques using data analysis and programs to maximize the hospitality firm’s profitability.

Detailed study of different departments within hotel properties. Emphasis on front office, food and beverage, housekeeping, engineering, security, sales and marketing and accounting.