Program type:


On Campus
Est. time to complete:

2-3 years
Credit Hours:

Get hands-on learning and industry experience with our unique combination of business and music courses.
The Music Business and Entrepreneurship program is the College of Music's avenue to produce successful 21st century musicians. We help students develop an entrepreneurial mindset to build financially sustainable and professionally satisfying arts careers that positively impact their communities.

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Why earn a degree in Music Business?

This cutting edge program combines top-quality business administration curriculum with hands-on learning in music classes geared towards entrepreneurship and business tools for the 21st century musician. Built upon the foundation of the Music Business & Entrepreneurship program, ranked by Billboard as a Top Music Business School for the fourth year in a row, this M.B.A. features curriculum on management, marketing, finance, media, and more for direct application to the music industry.

Our program includes academic coursework, internship opportunities, a music entrepreneurship competition, an innovative music programming competition, a related field in music entrepreneurship, frequent guest speakers, one-on-one career advising and mentorship, community engagement, networking opportunities, a Student Artist Entrepreneurs organization (S.A.E.), and other events.

Marketable Skills
  • Teamwork
  • Strategic integration of business subjects
  • Quantitative analysis of business situations
  • Apply principles of ethical conduct
  • Apply knowledge to business situations

Music Business Master's Highlights

UNT is an Academic Partner of the Music Business Association.
College of Music named a Best Music Business School in the nation four years in a row by Billboard Magazine.
Limited copy available.
The M.B.A. in Music Business welcomes students from all musical backgrounds including classical, jazz, and commercial music.

What Can You Do With A Degree in Music Business?

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Music Business Master's Courses You Could Take

Seminar in Business Ethics and Social Responsibility (3 hrs)
Examines the strategic purposes of the firm as both an economic and social entity within the global marketplace. Topics include: ethics in business and ethical decision making, corporate social responsibility and corporate citizenship, and stakeholder management, including shareholders, employees, customers, the community, government, and the environment.
Music Business and Entrepreneurship (3 hrs)
Provides students with a hands-on experience in planning and launching a musical venture. Upon completion, students will have compiled a professional portfolio, created or improved their own web sites, and will have implemented a plan of action for a music business plan based on their specific interests and needs. Students may also be referred to other UNT faculty and alumni for more information and potential networking opportunities to support their ventures. Through readings, lectures, case studies, assignments, classroom and guest presentations, students become acquainted with the entrepreneurial strategies and diverse trends used to embark in professional music careers.
Music Leadership and Performing Arts Management (3 hrs)
Provides students with the tools and resources to create, develop, facilitate, and evaluate performing arts organizations. Also covers music leadership techniques and examples to effectively lead an arts organization.
Music Entrepreneurship Practicum/Internship (1-3 hrs)
Practicum with an arts organization, music business or other relevant institution as approved by area coordinator in music entrepreneurship.
Music Law and Finance (3 hrs)
Topics include basics of music law, music copyright issues, contract negotiation, funding opportunities, and financial management for music business and entrepreneurship.
Financial Management (3 hrs)
Tools and techniques used and proposed in corporate financial management. Analysis of the investment and financing decisions and the environment in which such decisions are made are covered in readings, case problems and class discussion.

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