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Program activities include
Faculty research has appeared in the Journal of Consumer Research, the Journal of Marketing, the Journal of Marketing Research, Marketing Science, the Journal of Consumer Psychology, the Journal of Retailing and the Journal of the Academy of Marketing Science.
The Business Leadership Building — which has Gold-level Leadership in Energy and Environmental Design certification from the U.S. Green Building Council —reflects our commitment to preparing future business leaders and promotes interaction among students, faculty and industry leaders with its 24 classrooms, and team study rooms.